Certified Sales and Marketing Professional (CSMP)

Course Info

Length: 1 Week

City: Barcelona

Type: In Classroom

Available Dates

  • Feb-10-2025

    Barcelona

  • May-12-2025

    Barcelona

  • Aug-11-2025

    Barcelona

  • Nov-10-2025

    Barcelona

Dates in Other Venues

  • Jan-13-2025

    London

  • Feb-10-2025

    Amsterdam

  • Feb-10-2025

    Kuala Lumpur

  • Feb-10-2025

    Singapore

  • Feb-10-2025

    Paris

  • Feb-10-2025

    Istanbul

  • Feb-10-2025

    Dubai

  • Mar-24-2025

    London

  • Apr-14-2025

    Dubai

  • May-12-2025

    Kuala Lumpur

  • May-12-2025

    Singapore

  • May-12-2025

    Paris

  • May-12-2025

    Amsterdam

  • May-12-2025

    London

  • May-12-2025

    Istanbul

  • June-23-2025

    Dubai

  • July-14-2025

    London

  • Aug-11-2025

    Paris

  • Aug-11-2025

    Amsterdam

  • Aug-11-2025

    Istanbul

  • Aug-11-2025

    Dubai

  • Aug-11-2025

    Kuala Lumpur

  • Aug-11-2025

    Singapore

  • Sep-22-2025

    London

  • Oct-13-2025

    Dubai

  • Nov-10-2025

    Istanbul

  • Nov-10-2025

    London

  • Nov-10-2025

    Amsterdam

  • Nov-10-2025

    Paris

  • Nov-10-2025

    Singapore

  • Nov-10-2025

    Kuala Lumpur

  • Dec-22-2025

    Dubai

Course Details

Course Outline

5 days course

 

The Changing Business Environment

 

  • Evolution of Personal Selling.
  • The New Sales Competencies.
  • Behaviours, Characteristics and Skills of a Successful Salesperson.
  • Assessing Performance According to Specific Sales Indicators.
  • The 10 Root Causes of Sales Problems.
  • Personal Selling Profile.

Preparation and Self Organization


  • Personal Management.
  • Time Management for Sales People.
  • Understanding the Psychology of Selling.
  • Developing a Strategy for Sales Success.

The Sales Process


  • Effective Prospecting and Pre-Visit Research Using Teleblitz.
  • Characteristics of Different Aelling Models, Types and Atructures.
  • Setting Goals Based on Your Sales Quota and Plan.
  • Analysing the Territory and Conducting Account Research.
  • Planning Your Calendar to Achieve Sales Goals and Build a Sales Pipeline.
  • Identifying Resources and Methods of Generating Leads.
  • Delivering Clear and Effective Presentations.
  • Handling and Overcoming Objections.
  • Achieving Positive Closing Techniques.
  • Recognizing Service as a Hard Differentiator.

Business Negotiation Skills


  • Understanding the Principles Involved in Successful Negotiation.
  • Sales Negotiation and Vulnerability Analysis.
  • Building a Value Position and Relationship through Artful Negotiating.

Managing the Customer Relationship


  • Service Beliefs and Philosophy.
  • Basic Attributes of a Positive Attitude.
  • Questioning and Probing Skills.
  • Comprehending Different Buyer Behaviours Styles and your Own.
  • How to Respond to Different Buyers and Different Personalities.
  • Strategies to Maintain Communication with a Customer

Course Video