The line between online and offline is becoming less distinct, for both consumers and businesses. Consumers are increasingly sophisticated and highly connected, wanting products and information that is personalised, relevant and convenient, with consistency across all digital channels.
Strategic Digital Marketing training course, will deliver a practical understanding and application to creating a seamless online presence, ensuring continuity of message across all digital platforms to deliver a more effective marketing strategy and measurable ROI
The course is designed to build your knowledge of digital tools and techniques as well as how they can be applied in practice. Participants will learn how to successfully integrate online and offline media as well as develop an effective digital marketing plan.
At the end of the Strategic Digital Marketing Training course, you will be able to :
- Learn how to identify digital marketing technologies and digital tools that are right for your organization
- Insight into the use of emerging digital channels and technologies in marketing
- The skills to effectively analyse and leverage data to make impactful data-driven decisions
- An integrated digital marketing strategy based on your own organisational context
- Understand how to use content, mobile, and influencer marketing to target customers more effectively
- Learn how to develop analytics to measure the impact, effectiveness, and ROI of your digital marketing strategy
- Understand the power of testing and targeting in digital marketing
- Know how to integrate digital marketing with your offline strategies and traditional media
- Learn how to determine the skill sets required for your own digital initiatives
Strategic Digital Marketing Training course, is ideal for :
- professional or business owner who wishes to learn more about the “real-world” elements of digital marketing while minimizing the overwhelm associated with implementing actionable digital marketing.
- Anyone applying for a digital marketing role and are looking to boost their CV
- Branding / Sales / Marketing Professionals
- Entrepreneurs
- Startups
Our courses in Barcelona are held at the LPC office located at:
Once you register, we will subsequently send you the course details, including the location, trainer, and other logistical information.
Pay Attention, Please! The course location at our offices is subject to availability. Should our office be unavailable, we will secure an alternative nearby venue and promptly inform you of the change. The exact time and location will be confirmed one week prior to the course commencement.