Advanced Communications and PR Management

Available Dates

Dec-02-2024

Kuala Lumpur
Dec-23-2024

Kuala Lumpur
Jan-06-2025

Kuala Lumpur
Feb-03-2025

Kuala Lumpur
Mar-03-2025

Kuala Lumpur
Apr-07-2025

Kuala Lumpur
May-05-2025

Kuala Lumpur
June-02-2025

Kuala Lumpur
June-30-2025

Kuala Lumpur
July-07-2025

Kuala Lumpur
Aug-04-2025

Kuala Lumpur
Sep-01-2025

Kuala Lumpur
Sep-29-2025

Kuala Lumpur

Dates in Other Venues

Dec-02-2024

Istanbul
Dec-09-2024

Paris
Dec-09-2024

Singapore
Dec-16-2024

Dubai
Dec-16-2024

Barcelona
Dec-23-2024

London
Dec-30-2024

Amsterdam
Dec-30-2024

Istanbul
Jan-06-2025

Istanbul
Jan-13-2025

Singapore
Jan-13-2025

Paris
Jan-20-2025

London
Jan-20-2025

Amsterdam
Jan-27-2025

Barcelona
Jan-27-2025

Dubai
Feb-03-2025

Istanbul
Feb-10-2025

Singapore
Feb-10-2025

Paris
Feb-17-2025

London
Feb-17-2025

Amsterdam
Feb-24-2025

Dubai
Feb-24-2025

Barcelona
Mar-03-2025

Istanbul
Mar-10-2025

Paris
Mar-10-2025

Singapore
Mar-17-2025

Amsterdam
Mar-17-2025

London
Mar-24-2025

Barcelona
Mar-24-2025

Dubai
Apr-07-2025

Istanbul
Apr-14-2025

Paris
Apr-14-2025

Singapore
Apr-21-2025

London
Apr-21-2025

Amsterdam
Apr-28-2025

Barcelona
Apr-28-2025

Dubai
May-05-2025

Istanbul
May-12-2025

Singapore
May-12-2025

Paris
May-19-2025

London
May-19-2025

Amsterdam
May-26-2025

Barcelona
May-26-2025

Dubai
June-02-2025

Istanbul
June-09-2025

Singapore
June-09-2025

Paris
June-16-2025

London
June-16-2025

Amsterdam
June-23-2025

Barcelona
June-30-2025

Dubai
June-30-2025

Istanbul
July-07-2025

Istanbul
July-14-2025

Singapore
July-14-2025

Paris
July-21-2025

London
July-21-2025

Amsterdam
July-28-2025

Dubai
July-28-2025

Barcelona
Aug-04-2025

Istanbul
Aug-11-2025

Singapore
Aug-11-2025

Paris
Aug-18-2025

Amsterdam
Aug-18-2025

London
Aug-25-2025

Barcelona
Aug-25-2025

Dubai
Sep-01-2025

Istanbul
Sep-08-2025

Singapore
Sep-08-2025

Paris
Sep-15-2025

London
Sep-15-2025

Amsterdam
Sep-22-2025

Barcelona
Sep-29-2025

Dubai
Sep-29-2025

Istanbul
Oct-20-2025

Amsterdam
Oct-20-2025

London
Oct-27-2025

Barcelona
Oct-27-2025

Dubai
Nov-17-2025

Amsterdam
Nov-17-2025

London
Nov-24-2025

Dubai
Nov-24-2025

Barcelona
Dec-15-2025

Amsterdam
Dec-15-2025

London
Dec-22-2025

Barcelona
Dec-29-2025

Dubai

Course Details

Communication helps managers to perform their jobs and responsibilities. Communication serves as a foundation for planning. All the essential information must be communicated to the managers who in-turn must communicate the plans so as to implement them.

Organizing also requires effective communication with others about their job task. Similarly leaders as managers must communicate effectively with their subordinates so as to achieve the team goals. Controlling is not possible without written and oral communication

Advanced Communications and PR Management is a Five-day communication management training course for PR professionals. It covers best practice in designing communication departments, managing PR teams and directing campaigns. You will learn to structure PR teams and roles, design processes and systems and organise a press office. You will master advanced techniques for overseeing complex communication programmes.

At the end of this Advanced Communications and PR Management Training course you will be able to:

Analyse the roles and functions of an ideal communication department
Articulate and implement strong guiding principles for press office management
Create and adapt high quality policies, procedures, materials and resources
Improve the efficient running of your own communication department
Design and implement best-practice measurement and evaluation systems
Manage and lead a PR team effectively

Advanced Communications and PR Management Training course , is ideal for :

Learners in senior roles, aspiring to mastery and innovation. Learning is pitched at a level to help you to synthesise best practice and direct strategic implementation.
This course is recommended for senior communications professionals responsible for designing or supervising a press office or communication team for any kind of organisation. It is suitable for anyone responsible for managing communication campaigns and programmes at a senior level.

Our courses in Kuala Lumpur take place at the following location :

Level 32 , Menara Prestige, 1, Jalan Pinang, Kuala Lumpur, 50450 Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Once you register, we will subsequently send you the course details, including the location, trainer, and other logistical information.

Pay Attention, Please! The course location at our offices is subject to availability. Should our office be unavailable, we will secure an alternative nearby venue and promptly inform you of the change. The exact time and location will be confirmed one week prior to the course commencement.

Course Outline

5 days course

Day 1

Day 2

Day 3

Day 4

Day 5

PR and communications campaign planning

Principles and approaches to communication campaign planning
Planning toolbox: practical techniques for campaign design
Tactic selection: choosing the right mix of PR tools
Time planning: traditional (GANTT) and online (integrated digital) tools
Resource planning: predicting what you will need to make it happen

Campaign platforms and measurement

PR channels and tools
Channel segmentation
Creative campaign platforms
Measuring communication success

Strategic and operational press office management

Role of the press office
Goals and objectives
Protocols and policies
Materials
Resources
Workflow management

Leading and managing PR teams

Team roles and workflow
Nurturing and leading your team
Leadership core competencies

Leading and managing PR teams and agencies

Working with PR agencies
Setting performance KPIs

Advanced Communications and PR Management

Course Info

Course Details

At the end of this Advanced Communications and PR Management Training course you will be able to:

Advanced Communications and PR Management Training course , is ideal for :

Course Outline

PR and communications campaign planning

Campaign platforms and measurement

Strategic and operational press office management

Leading and managing PR teams

Leading and managing PR teams and agencies

Course Video

Advanced Communications and PR Management

Course Info

Course Details

At the end of this Advanced Communications and PR Management Training course you will be able to:

Advanced Communications and PR Management Training course , is ideal for :

Course Outline

PR and communications campaign planning

Campaign platforms and measurement

Strategic and operational press office management

Leading and managing PR teams

Leading and managing PR teams and agencies

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Course Video