Digital Transformation of Products and Services

Course Info

Date: Jan-06-2025

Length: 1 Week

City: London

Fees: 4,310

Type: In Classroom

Available Dates

  • Jan-06-2025

    London

  • Mar-31-2025

    London

  • May-05-2025

    London

  • July-07-2025

    London

  • Sep-29-2025

    London

  • Nov-03-2025

    London

Dates in Other Venues

  • Dec-30-2024

    Istanbul

  • Dec-30-2024

    Paris

  • Feb-03-2025

    Singapore

  • Feb-03-2025

    Istanbul

  • Feb-03-2025

    Paris

  • Feb-03-2025

    Barcelona

  • Feb-03-2025

    Kuala Lumpur

  • Feb-03-2025

    Amsterdam

  • Feb-03-2025

    Dubai

  • Apr-07-2025

    Dubai

  • May-05-2025

    Amsterdam

  • May-05-2025

    Paris

  • May-05-2025

    Istanbul

  • May-05-2025

    Kuala Lumpur

  • May-05-2025

    Barcelona

  • May-05-2025

    Singapore

  • June-30-2025

    Dubai

  • Aug-04-2025

    Dubai

  • Aug-04-2025

    Paris

  • Aug-04-2025

    Barcelona

  • Aug-04-2025

    Istanbul

  • Aug-04-2025

    Amsterdam

  • Aug-04-2025

    Kuala Lumpur

  • Aug-04-2025

    Singapore

  • Oct-06-2025

    Dubai

  • Nov-03-2025

    Barcelona

  • Nov-03-2025

    Paris

  • Nov-03-2025

    Singapore

  • Nov-03-2025

    Istanbul

  • Nov-03-2025

    Kuala Lumpur

  • Nov-03-2025

    Amsterdam

  • Dec-29-2025

    Dubai

Course Details

Course Outline

5 days course

 

Introduction to Digital Transformation
 
  • What is Digital Transformation?
  • Tradition Linear Value Chain
  • Homing and Switching Costs
  • Two Sided-Networks

 

Digital Transformation Domains
 
  • Customers
  • Competition
  • Data
  • Innovation
  • Value

 

 

Digital Risk and the Future of Finance

 

  • Just in time
  • Technology factors
  • Managing the digital estate
  • The data journey
  • Digitising finance departments
  • The finance function
  • Fraud and compliance risks
  • On the horizon
  • A vision of the future

 

Customer Service

 

  • Digitising products and services explained
  • Market needs
  • Keeping customers happy
  • Customer focus
  • Missed opportunities
  • Entering a new market

 

Products and Services

 

  • Customising products
  • Adding value
  • Rolls Royce
  • Grocery retail and convenience
  • Identifying risks
  • Common risks
  • Using your data
  • Skills, credibility and digital infrastructure

 

New Business Models

 

  • New business models
  • Digitising products and services Q&A
  • Moving online
  • Managing communication channels
  • Measurement and KPIs
  • Managing online reputation
  • Justification of expenditure
  • Are you a marketing guru?

Course Video