Global Product Management

Course Info

Date: June-30-2025

Length: 1 Week

City: Paris

Fees: 4,350

Type: In Classroom

Available Dates

  • Dec-02-2024

    Paris

  • Dec-30-2024

    Paris

  • Jan-06-2025

    Paris

  • Feb-03-2025

    Paris

  • Mar-03-2025

    Paris

  • Apr-07-2025

    Paris

  • May-05-2025

    Paris

  • June-02-2025

    Paris

  • June-30-2025

    Paris

  • July-07-2025

    Paris

  • Aug-04-2025

    Paris

  • Sep-01-2025

    Paris

  • Sep-29-2025

    Paris

  • Oct-06-2025

    Paris

  • Nov-03-2025

    Paris

  • Dec-01-2025

    Paris

  • Dec-29-2025

    Paris

Dates in Other Venues

  • Nov-25-2024

    Kuala Lumpur

  • Nov-25-2024

    Istanbul

  • Dec-02-2024

    Singapore

  • Dec-09-2024

    Amsterdam

  • Dec-09-2024

    London

  • Dec-16-2024

    Barcelona

  • Dec-16-2024

    Dubai

  • Dec-23-2024

    Kuala Lumpur

  • Dec-30-2024

    Istanbul

  • Dec-30-2024

    Singapore

  • Jan-06-2025

    Singapore

  • Jan-13-2025

    Amsterdam

  • Jan-13-2025

    London

  • Jan-20-2025

    Dubai

  • Jan-20-2025

    Barcelona

  • Jan-27-2025

    Kuala Lumpur

  • Jan-27-2025

    Istanbul

  • Feb-03-2025

    Singapore

  • Feb-10-2025

    Amsterdam

  • Feb-10-2025

    London

  • Feb-17-2025

    Dubai

  • Feb-17-2025

    Barcelona

  • Feb-24-2025

    Istanbul

  • Feb-24-2025

    Kuala Lumpur

  • Mar-03-2025

    Singapore

  • Mar-10-2025

    Amsterdam

  • Mar-10-2025

    London

  • Mar-17-2025

    Dubai

  • Mar-17-2025

    Barcelona

  • Mar-24-2025

    Istanbul

  • Mar-24-2025

    Kuala Lumpur

  • Apr-07-2025

    Singapore

  • Apr-14-2025

    London

  • Apr-14-2025

    Amsterdam

  • Apr-21-2025

    Barcelona

  • Apr-21-2025

    Dubai

  • Apr-28-2025

    Kuala Lumpur

  • Apr-28-2025

    Istanbul

  • May-05-2025

    Singapore

  • May-12-2025

    Amsterdam

  • May-12-2025

    London

  • May-19-2025

    Dubai

  • May-19-2025

    Barcelona

  • May-26-2025

    Istanbul

  • May-26-2025

    Kuala Lumpur

  • June-02-2025

    Singapore

  • June-09-2025

    Amsterdam

  • June-09-2025

    London

  • June-16-2025

    Dubai

  • June-16-2025

    Barcelona

  • June-23-2025

    Kuala Lumpur

  • June-30-2025

    Singapore

  • June-30-2025

    Istanbul

  • July-07-2025

    Singapore

  • July-14-2025

    London

  • July-14-2025

    Amsterdam

  • July-21-2025

    Dubai

  • July-21-2025

    Barcelona

  • July-28-2025

    Istanbul

  • July-28-2025

    Kuala Lumpur

  • Aug-04-2025

    Singapore

  • Aug-11-2025

    London

  • Aug-11-2025

    Amsterdam

  • Aug-18-2025

    Barcelona

  • Aug-18-2025

    Dubai

  • Aug-25-2025

    Kuala Lumpur

  • Aug-25-2025

    Istanbul

  • Sep-01-2025

    Singapore

  • Sep-08-2025

    London

  • Sep-08-2025

    Amsterdam

  • Sep-15-2025

    Barcelona

  • Sep-15-2025

    Dubai

  • Sep-22-2025

    Kuala Lumpur

  • Sep-29-2025

    Istanbul

  • Sep-29-2025

    Singapore

  • Oct-06-2025

    Singapore

  • Oct-13-2025

    Amsterdam

  • Oct-13-2025

    London

  • Oct-20-2025

    Barcelona

  • Oct-20-2025

    Dubai

  • Oct-27-2025

    Istanbul

  • Oct-27-2025

    Kuala Lumpur

  • Nov-03-2025

    Singapore

  • Nov-10-2025

    Amsterdam

  • Nov-10-2025

    London

  • Nov-17-2025

    Barcelona

  • Nov-17-2025

    Dubai

  • Nov-24-2025

    Kuala Lumpur

  • Nov-24-2025

    Istanbul

  • Dec-01-2025

    Singapore

  • Dec-08-2025

    Amsterdam

  • Dec-08-2025

    London

  • Dec-15-2025

    Dubai

  • Dec-15-2025

    Barcelona

  • Dec-22-2025

    Kuala Lumpur

  • Dec-29-2025

    Istanbul

  • Dec-29-2025

    Singapore

Course Details

Course Outline

5 days course

Introduction to Global Product Management 


  • Understanding the meaning of global product management and its significance in today’s world 
  • Discussing the impact of globalization on the transformation to global product management 
  • Understanding the reasons behind the transformation to a global product 
  • Comparing the global product management approach with the conventional approach 
  • Discussing real-world examples of companies and countries adopting global products

Introducing New Global Product Strategies 


  • Exploring strategies for introducing products to a new international market:


  1. Straight product extension 
  2. Product Adoption 
  3. Product invention


  • Advantages and disadvantages of product extension, adoption, and invention 
  • Discussing factors to consider when introducing new products:


  1. Local knowledge
  2. Country-of-origin effect


  • Distinguishing between outsourcing and offshoring in global product management 
  • Understanding the models of global product development operations based on ownership and resource location:


  1. Centralized
  2. Local outsourcing 
  3. Captive offshoring 
  4. Global outsourcing

Product Adoption vs. Global Innovation


  • Discovering the dimensions of value proposition adoption 
  • Discussing what influences value proposition adoption 
  • Understanding the advantages and opportunities of adopting a global innovation strategy 
  • Exploring the steps of global innovation strategy:


  1. Prospecting 
  2. Assessing new sources of innovation 
  3. Mobilizing the footprint 



  • Discussing the principles of innovation for the Bottom of the Pyramid (BOP)

Global Product Development Deployment Strategy


  • Overview of deploying global product development strategy
  • Understanding the outsourcing process approach and its stages:


  1. Outsourcing simple tasks 
  2. Outsourcing complex and integrated tasks 


  • Understanding the component outsourcing approach and its stages:


  1. Designing simple components 
  2. Designing integrated components 
  3. Developing complete product modules 


  • Understanding the captive design center approach and its stages:


  1. Outsourcing simple tasks or components 
  2. Outsourcing complex and integrated tasks and components 
  3. Completing modules/subsystems 
  4. Developing derivative products
  5. Developing new global products



  • Discussing the success factors for deploying global products

Best Practices & Future Trends


  • Discovering the ground rules for global products:


  1. Think global
  2. Understand and select the global market
  3. Select the competitive battleground 
  4. Global product strategy 
  5. Upfront planning 
  6. Prescriptive approach
  7. Clear and common terminology 
  8. Architectures and models 
  9. Digital products and digital manufacturing



  • Understanding the opportunities and challenges associated with global products 
  • Discussing different techniques and approaches used to improve the performance of business with global products 
  • Discussing future trends of global product management and its influence 
  • Course recap and Q&A