What do companies do during a time of crisis? They react by communication and deliver messages to the media. Communication during a crisis not only protects a company's reputation but can even improve it. The sudden nature of crises means companies can't predict and plan for them, but effective communication is key.
With our training courses, you can develop your crisis communication skills and create strategies to protect your company’s image during crisis time. The “Public Relations: Media Crisis Communication” course offers practical and theoretical knowledge on media relations, public affairs, crisis communication strategies, media interactions and interview management, and communication strategy evaluation. Participants will learn to develop their crisis communication plan and practice dealing with and communicating with different media during a crisis.
By the end of this course, participants should be able to:
- Understand the principles of media relations and public affairs
- Develop strategies for effective media communication during a crisis
- Analyze case studies of media crisis communications
- Implement techniques for managing media interactions and interviews
- Explore the role of social media in crisis communication
- Evaluate the effectiveness of different crisis communication strategies
- Develop a crisis communication plan
- Understand the ethical considerations in media crisis communications
The "Public Relations: Media Crisis Communications" course is essential for professionals tasked with managing communication strategies and navigating media crises. This course is tailored for those who need to effectively handle public relations challenges and maintain a positive image during critical situations:
- Diplomats
- Political Scientists
- Government Officials
- Policy Analysts
- Foreign Service Officers
- International Affairs Journalists
- NGO Executives
- NGO-Profit Managers
- International Business Executives
- Academics in International Studies
- Military Strategists
- Global Security Consultants
- Research Analysts
- Human Rights Advocates
- United Nations Officers
- Intergovernmental Organization Employees
- Political Science Professors
- Public Policy Advisors
- Development Aid Coordinators
- Anyone interested in International Relations and World Policies
Our courses in Singapore take place at the following location :
Once you register for this course, we will subsequently send the invoice and course information, including location, trainer, and other logistics.
Pay Attention, Please! The course location is subject to availability; the course time will be precise one week before the course start date! We may change the course location if there is no availability, and we will let you know about the location change once it happens.