Professional Destination Management (PDM)

Course Info

Length: 1 Week

City: Barcelona

Type: In Classroom

Available Dates

  • Apr-15-2024

    Barcelona

  • May-20-2024

    Barcelona

  • June-17-2024

    Barcelona

  • July-15-2024

    Barcelona

  • Aug-19-2024

    Barcelona

  • Sep-16-2024

    Barcelona

  • Oct-21-2024

    Barcelona

  • Nov-18-2024

    Barcelona

  • Dec-16-2024

    Barcelona

Dates in Other Venues

  • Apr-01-2024

    Kuala Lumpur

  • Apr-01-2024

    Istanbul

  • Apr-08-2024

    Paris

  • Apr-08-2024

    Singapore

  • Apr-15-2024

    Dubai

  • Apr-22-2024

    Amsterdam

  • Apr-22-2024

    Istanbul

  • Apr-29-2024

    London

  • Apr-29-2024

    Kuala Lumpur

  • May-06-2024

    Istanbul

  • May-06-2024

    Kuala Lumpur

  • May-13-2024

    Paris

  • May-13-2024

    Singapore

  • May-20-2024

    Dubai

  • May-27-2024

    London

  • May-27-2024

    Amsterdam

  • June-03-2024

    Istanbul

  • June-03-2024

    Kuala Lumpur

  • June-10-2024

    Paris

  • June-10-2024

    Singapore

  • June-17-2024

    Dubai

  • June-24-2024

    London

  • June-24-2024

    Amsterdam

  • July-01-2024

    Kuala Lumpur

  • July-01-2024

    Istanbul

  • July-08-2024

    Paris

  • July-08-2024

    Singapore

  • July-15-2024

    Dubai

  • July-22-2024

    Istanbul

  • July-22-2024

    Amsterdam

  • July-29-2024

    Kuala Lumpur

  • July-29-2024

    London

  • Aug-05-2024

    Kuala Lumpur

  • Aug-05-2024

    Istanbul

  • Aug-12-2024

    Singapore

  • Aug-12-2024

    Paris

  • Aug-19-2024

    Dubai

  • Aug-26-2024

    London

  • Aug-26-2024

    Amsterdam

  • Sep-02-2024

    Istanbul

  • Sep-02-2024

    Kuala Lumpur

  • Sep-09-2024

    Paris

  • Sep-09-2024

    Singapore

  • Sep-16-2024

    Dubai

  • Sep-23-2024

    Amsterdam

  • Sep-23-2024

    Istanbul

  • Sep-30-2024

    Kuala Lumpur

  • Sep-30-2024

    London

  • Oct-07-2024

    Kuala Lumpur

  • Oct-07-2024

    Istanbul

  • Oct-14-2024

    Singapore

  • Oct-14-2024

    Paris

  • Oct-21-2024

    Dubai

  • Oct-28-2024

    Amsterdam

  • Oct-28-2024

    London

  • Nov-04-2024

    Istanbul

  • Nov-04-2024

    Kuala Lumpur

  • Nov-11-2024

    Singapore

  • Nov-11-2024

    Paris

  • Nov-18-2024

    Dubai

  • Nov-25-2024

    Amsterdam

  • Nov-25-2024

    London

  • Dec-02-2024

    Istanbul

  • Dec-02-2024

    Kuala Lumpur

  • Dec-09-2024

    Singapore

  • Dec-09-2024

    Paris

  • Dec-16-2024

    Dubai

  • Dec-23-2024

    Amsterdam

  • Dec-23-2024

    Istanbul

  • Dec-30-2024

    Kuala Lumpur

  • Dec-30-2024

    London

Course Details

Course Outline

5 days course

FUNDAMENTALS OF DESTINATION MANAGEMENT & MARKETING

 

  • Evolution of destination organizations and their roles in the community
  • The technological advancements within the industry  
  • Structures and funding sources, and domestic organizations
  • Tourism development commission
Risk Management | Financial Management

 

  • Manage risk management
  • Understanding payroll systems and ways to identify sources of funding
  • Manage budget
  • Manage monetary transaction
Human Resources | Stakeholder management

 

  • Recruit staff and volunteers
  • Train staff and volunteers
  • Manage stakeholder relationships
Essential Collection Skills and Techniques

 

  • Human Communication is our Business
  • Build Rapport; Conquer Interference
  • Ready, Set, Goal! Steps to Success
  • Advocacy plan coupled with a strong community relations
Marketing and Sales  - ( or site visit)

 

  • Manage marketing plan
  • Create and manage marketing materials
  • Coursework on developing and marketing innovative products and services
  • Maximizing sales and managing public relations efforts

Course Video