Communication helps managers to perform their jobs and responsibilities. Communication serves as a foundation for planning. All the essential information must be communicated to the managers who in-turn must communicate the plans so as to implement them.
Organizing also requires effective communication with others about their job task. Similarly leaders as managers must communicate effectively with their subordinates so as to achieve the team goals. Controlling is not possible without written and oral communication
Advanced Communications and PR Management is a Five-day communication management training course for PR professionals. It covers best practice in designing communication departments, managing PR teams and directing campaigns. You will learn to structure PR teams and roles, design processes and systems and organise a press office. You will master advanced techniques for overseeing complex communication programmes.
At the end of this Advanced Communications and PR Management Training course you will be able to:
Analyse the roles and functions of an ideal communication department
Articulate and implement strong guiding principles for press office management
Create and adapt high quality policies, procedures, materials and resources
Improve the efficient running of your own communication department
Design and implement best-practice measurement and evaluation systems
Manage and lead a PR team effectively
Advanced Communications and PR Management Training course , is ideal for :
Learners in senior roles, aspiring to mastery and innovation. Learning is pitched at a level to help you to synthesise best practice and direct strategic implementation.
This course is recommended for senior communications professionals responsible for designing or supervising a press office or communication team for any kind of organisation. It is suitable for anyone responsible for managing communication campaigns and programmes at a senior level.