Certified Special Events Professional (CSEP)

Course Info

Length: 1 Week

Type: Online

Available Dates

Fees

  • Dec-30-2024

    1,550

  • Jan-06-2025

    1,550

  • Feb-03-2025

    1,550

  • Mar-03-2025

    1,550

  • Apr-07-2025

    1,550

  • May-05-2025

    1,550

  • June-02-2025

    1,550

  • July-07-2025

    1,550

  • Aug-04-2025

    1,550

  • Sep-01-2025

    1,550

  • Oct-06-2025

    1,550

  • Nov-03-2025

    1,550

  • Dec-01-2025

    1,550

Course Details

Course Outline

5 days course

Development of the The Project

 

  • Define goals and objectives.
  • Establish a budget.
  • Build your team.
  • Pick your venue and date.
  • Develop event branding.
  • Plan your program.
  • Confirm sponsors, exhibitors, and speakers.
  • Identify and select tech tools.

Management of Risk, Finance and Human Resources

 

  • Exploring risk identification and assessment techniques and tools
  • Discussing strategies for effective management of contracts
  • Strategies to manage event funding and financial resources
  • Understanding the process of developing a budget for a meeting/ event
  • Discovering the way of establishing and managing monetary transaction procedures
  • Exploring techniques for assessing staffing needs and determining selection criteria 

Meeting or Event Design

 

  • Discovering the steps of developing a program: From theme development to outcome measurement
  • Understanding how to select and engage speakers and performers
  • Discussing guidance and strategies for selecting and coordinating food and beverage
  • Identifying criteria for selecting design requirements and decorations
  • Recognizing the importance of managing and oversing audiovisual and technical requirements
  • Discussing how to plan for managing attendees’ movements and controlling protocols 

Site Management

 

  • Discussing criteria for selecting meeting/ event site
  • Tools and techniques for developing site maps and floorplans
  • Steps of creating a logistics plan to manage meeting/ event site
  • Determining the importance of implementing the logistics plan during site set-up, operation, and takedown
  • Best practices for managing on-site communication
  • Discussing how to set communication procedures and protocols for each audience 

Marketing

 

  • Understanding the process of developing a marking plan
  • Exploring strategies for creating and managing marketing materials, including content and designs
  • Identifying the importance of aligning product design and specification with the marketing plan
  • Discovering different types of promotional activities to expand market reach
  • Discussing the role of public relations activities in promoting and succeeding meetings/ events
  • Best practices for managing meeting-related sales activities
  • Do and don’t for CMP exam

Course Video