B2B Sales & Marketing for Oil & Gas
Course Info
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Course Details
Introduction
Objective
Who should attend
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The surplus of oil production makes it a competitive niche for state-owned companies to stay ahead of their competition and convert the ideal leads. Like other industries, the energy industry, especially oil and gas organizations, is looking for innovative marketing strategies to excel in their marketing campaigns, stay ahead of their competition, and close the best deals from the lots.
B2B marketing for the oil and gas course will equip suppliers, buyers, negotiators, users and those representing the customer with an up-to-date understanding of today’s Oil and Gas market.
The course will complement the understanding of those already working within the arena and provide an excellent foundation for those needing a complete understanding of oil and gas purchasing, marketing and distribution for commercial and industrial customers, small and large.
Course Outline
Introduction to oil and gas operations
- Buying oil and gas products
- Oil pricing and hedging using futures
