5 Types of Customer Service You Can Use to Delight Your Customers

Posted on Aug 15, 2022 at 08:08 PM

Although businesses generally use common types of customer service, there are both traditional and non-traditional types that you can use in your business to stay informed of the various communication essentials that customers prefer.

One of the essential basics for this is determining the customer service that suits your customer and your business, whether a small or a large business. Therefore, one of the most critical challenges facing companies and institutions today is carefully choosing the best types of customer service appropriate for them.

As for following only one or two types of customer service, it is undoubtedly wrong because you always have to diversify your choices to provide the highest quality service to these customers. Do not forget to deal with them professionally and provide products to them in a better way.

So, What is customer service? And what are its types?

What is customer service?

It is the service provided from the centre of the company or institution to help various customers solve their inquiries related to your institution or your products, to solve their problems and answer their questions. It is related to the functional etiquette skills you need for your business's success. It thus makes you choose a successful customer service commensurate with your customers' needs.

Where customer service provides an excellent experience for the customer that depends on his inquiries about a group of products, getting to know them, providing advice about their uses, clarifying the importance of each of them, clarifying the skills used in them, and most importantly, the pleasant employee’s dealings with all customers, whether the service is through Email, traditional service, or any other customer service.

Accordingly, these services are provided within the institution via e-mail, self-service, traditional service, chatbots, or social media. Customers choose these services through their preferred brand based on customer service types.

What are the types of customer service?

It is worth noting that you have to choose a customer service that suits your customers and their needs to deal with each customer professionally for the benefit of the company, as customer service is divided into many types, the most important of which are:

1. Self-service for customers

Self-service customer service has become one of the most popular types of customer service that allows the user to know all the details that the customer wants about the product or service.

It is a quick service to the customer provided by institutions. Thus, it attracts many customers because people prefer faster ways to get enough information instead of waiting or constantly searching for what they may need, which takes a lot of time.

This method provides customers with almost all inquiries and questions 24 hours daily, supports all places worldwide, and provides full support in various languages.

2. Email support

Email service is still being used for many requirements in the electronic business market and is the best and most important among all types of customer service; email is now within everyone’s reach and is supported by mobile phones.

It is worth noting that there is no additional cost for this customer service, either for the customer or the company itself. Hence, it is one of the most effective and fast services, as it makes all customers receive full support through the e-mail messaging service.

It also provides various types of attached services, such as the ability to explain the problem comprehensively within the attached text, attach various types of files, send audio and video clips, and support the common ready-made response mechanism that saves time and effort.

3. Traditional customer service

It is one of the oldest types of customer service that makes the customer talk to the employee face to face and understand the definitive solution to his problem or inquire about the essential service. It is undoubtedly one of the effective ways of communication services.

Such methods have been used long ago, and most customers like to interact and talk face to face with the employee; it makes them feel more confident about buying the service or product from him. Still, the employee must adequately deal with all customer types in such services.

The angry, talkative, hesitant, quiet customer and many different personalities make the employees work harder, and they rely on their patience to answer various customer inquiries and deal with them.

4. Phone Support 

Receiving phone calls is one of the best types of customer service that makes the customer continue to use it until now despite the development of many means of the Internet, and this is because it puts the speaker in direct contact with the employee of the institution and gives him psychological comfort when communicating. 

Contact with a natural person over the phone makes the customer more confident that he will get enough information that he wants, especially if the customer has complex problems that need to be explained; it is one of the high-quality customer service methods that all customers prefer.

This includes the practical communication skills offered by companies, which explain your product better with plenty of time and achieve more sales by knowing the customers' needs, suggesting the best solutions, and working to solve them through voice communication. So try to make a welcome call that leaves a lasting Impression.

5. Chatbots

Chatbots are the most assured kind of 24/7 customer service; they are virtual assistants that many companies rely on for fast and reliable customer service.

It is also low cost and saves a lot of time and effort, whether the time of customers or the time of the company and its internal employees, by responding to customer inquiries and providing service to them.

In addition, they save more time solving other, more complex problems and enhancing the services of the other company, but in reality, they do not solve all customer problems 100%; in the end, they are nothing but AI-based and out of ideas robots Effective and unlimited humanity.

6. Social media

Social media has come to play a significant and vital role in providing the service of answering customer inquiries. Thus it is one of the essential types of customer service.

As means of communication such as Facebook, Telegram, WhatsApp, Instagram, etc., contain significant advantages to attract customers anywhere in the world, and they allow a wider field for customers to communicate with employees through these pages, for example.

It provides discounts on the products on the page while providing various guarantees about the products that make your company more widely known and thus reach the most significant number of customers. This, in turn, makes you constantly and effectively communicate with them.

Finally,

In general, every customer differs from others in the way that he likes to receive the service of answering his inquiries through different types of customer service. Before determining the type of customer service you want, you must first understand your target audience and what they prefer.

If you want to learn more about these services and the most critical types of customer service that you should choose in your business and how to deal with it, attend short training courses in London that make you aware of the latest developments in various disciplines and fields.