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How can organisations move from managing accounts to building strategic partnerships? Best practice KAM focuses on value creation, trust, and long-term collaboration.
The Key Account Management Best Practice programme by LPC Training equips participants with proven frameworks for account selection, relationship development, and team leadership. Over five days, the programme emphasises customer insight, persuasion and strategic execution.
By the end of this programme, participants will be able to apply best practices that enhance customer loyalty and account profitability.
Introduction to Key Account Management Strategy