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The line between online and offline is becoming less distinct, for both consumers and businesses. Consumers are increasingly sophisticated and highly connected, wanting products and information that is personalised, relevant and convenient, with consistency across all digital channels.
Strategic Digital Marketing training course, will deliver a practical understanding and application to creating a seamless online presence, ensuring continuity of message across all digital platforms to deliver a more effective marketing strategy and measurable ROI
The course is designed to build your knowledge of digital tools and techniques as well as how they can be applied in practice. Participants will learn how to successfully integrate online and offline media as well as develop an effective digital marketing plan.