Preparation Course for Certified Business Development Professional

Course Info

Length:

5 Days

Type:

In Classroom

City:

London
Available DatesVenue
2025-06-30London
2025-08-18London
2025-10-20London
2025-12-29London
Available DatesOther Venue
2025-05-19Amsterdam
2025-05-19Barcelona
2025-05-19Paris
2025-05-19Istanbul
2025-05-19Kuala Lumpur
2025-05-19Singapore
2025-05-19Dubai
2025-07-21Dubai
2025-08-18Amsterdam
2025-08-18Singapore
2025-08-18Kuala Lumpur
2025-08-18Istanbul
2025-08-18Barcelona
2025-08-18Paris
2025-09-29Dubai
2025-11-17Amsterdam
2025-11-17Barcelona
2025-11-17Paris
2025-11-17Istanbul
2025-11-17Kuala Lumpur
2025-11-17Singapore
2025-11-17Dubai

Course Details

  • Introduction

  • Objective

  • Who should attend

  • Course Location

Business Development is necessary nowadays for businesses to achieve sustainable business growth. It focuses on creating long-term value rather than quick cash solutions. Even though different from, it may include Sales, as well as Strategy and Marketing.

 

The Certified Business Development Professional course focuses on the tools and techniques required to develop new business. Without them, sales will stagnate and profits will drop.

 

Certified Business Development Professional course also addresses ways to maximize the company's profitability by fostering relationships with potential players and key decision makers in the market. By attending this program, business development professionals will acquire what they need to create and implement promotional drives in order to spur the company's market prospects and design cost effective yet innovative options to boost sales.


This course is a preparation course, and designed to equip you with the necessary skills and knowledge to prepare for the certification, should you choose to pursue it in the future

Course Outline

5 days course
  • Day 1
  • Day 2
  • Day 3
  • Day 4
  • Day 5

 

Business development: overview and best practices
 
  • Business development: definition and scope
  • Account analysis and qualification: an overview
  • The new landscape of account management and BD
  • Understanding the buy-sell ladder model
  • Client classification: building an ideal client profile
  • Understanding and working the customer loyalty ladder

 

The business planning process
 
  • Using the STAR business planning process:
  • Strategic analysis
  • Targets and goals
  • Activities
  • Reality check
  • Conducting customer surveys to identify important service criteria
  • Preparing an account development plan
  • Building client chemistry with F.O.R.M.

Search Course

Course Video

Logo

Subscribe to our newsletter

LONDON HEAD OFFICE

+44 20 80 900 464

[email protected]

DUBAI OFFICE

+971 43 88 00 94

[email protected]

PARIS OFFICE

+33 1 42 68 50 22

[email protected]

SINGAPORE OFFICE

+65 9690 4313

[email protected]

KUALA LUMPUR OFFICE

+60 19-305 5694

[email protected]

BARCELONA OFFICE

+34 934 925 700

[email protected]

Copyright © 2025 lpcentre.com All Rights Reserved. London Premier Centre For Training Ltd Registered in England and Wales, Company Number: 13694538
Contact - Terms and Conditions - Privacy Policy - Quality Policy - Become an instructor - Vacancies - Sitemap
DMCA.com Protection Status