Design Thinking and User Experience
Course Info
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Course Details
Introduction
Objective
Who should attend
As technology continues to evolve and consumer expectations rise, the demand for user-centric product design becomes increasingly critical. Design thinking provides a structured approach to innovation by focusing on understanding users' needs, generating creative solutions, and iteratively refining those solutions to improve user experiences.
The Design Thinking and User Experience course is crafted to offer a deep dive into this methodology, exploring how it can be applied to create impactful, user-friendly products. Over the course, participants will learn to navigate the stages of design thinking—from empathizing with users and defining their problems to prototyping and testing solutions. This hands-on training will also cover essential aspects of user experience design, including user research, persona creation, and journey mapping, ensuring a comprehensive understanding of how to build products that resonate with users.
By integrating these principles, professionals will be equipped to lead design projects that are not only innovative but also grounded in real user needs, ultimately enhancing product effectiveness and market success.
Course Outline
Introduction to Design Thinking
- Identifying the meaning of design thinking
- Discussing the history of design thinking
- Discussing the application of design thinking in product management
- Understanding the stages of the design thinking process:
- Empathize
- Define
- Ideate
- Prototype
- Test
- Familiarizing with design thinking frameworks:
- Stanford’s Five-Stage Model
- IDEO’s three-phase model
- IBM’s Enterprise Design
- Double Dimond Model by UK Design Council
- Design Sprint
- Balanced Breakthrough Model
