Digital Transformation of Products and Services
Course Info
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Course Details
Introduction
Objective
Who should attend
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Digital transformation is changing the way an organization operates. Systems, processes, workflow, and culture are all evaluated. This transformation affects each level of an organization and brings together data across areas to work together more effectively.
This course will help you to lift the bonnet of the business and understand how it can be transformed through a detailed understanding of the processes, products, and services that are an organization’s lifeblood.
The course looks at digitizing the finance function as well as looking at how digital transformation can help improve how you serve and interact with your customers. Finally, you can explore new business models and find out how they can help your organization increase customer engagement and boost market share and profitability.
Course Outline
Introduction to Digital Transformation
- What is Digital Transformation?
- Tradition Linear Value Chain
- Homing and Switching Costs
- Two Sided-Networks
Digital Transformation Domains
- Customers
- Competition
- Data
- Innovation
- Value
