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What turns a major account into a long-term growth engine? Strategic planning, stakeholder insight, and disciplined execution are essential.
The Major Account Planning (MAP) Training course by LPC Training provides a practical framework for analysing major accounts, identifying opportunities and building structured execution plans. Over five days, participants develop actionable account strategies that support growth and customer satisfaction.
By the end of this programme, participants will be prepared to manage major accounts with confidence and strategic clarity.
Introduction to Account Planning